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Target, Inc.

  • Retail Rap: The Grocery Evolution

    There has been a lot of discussion in the last several years about the strength of the grocery sector. I think it’s clear that a big reason behind that success has been the evolution of different formats and the explosive growth of a new generation of grocery concepts that represent a significant departure from the traditional grocery model.

  • ECRM: Retail circular advertising trends, February 2015

    ECRM compared retail circular advertising in February 2014 vs. February 2015 and noted trends occurring across top retail chains.

  • Why retailers should be worried about Etsy

    Never heard of Etsy? Time to start paying attention to the 10-year-old company that defines its value proposition as connecting people and reimagining commerce.

    The unique online marketplace, where you can buy hand-knitted baby shoes or a vintage night light with Elvis Presley’s face on it, has filed for a sure-to-be-closely-watched $100 million public offering.

  • Target appeals to Hispanic shoppers in new marketing campaign

    Target is trying to increase its appeal with Hispanic shoppers by launching a new marketing campaign focusing on customs that are unique to many Latino communities.

    The campaign, called “Sin traduccion,” or “No translation,” will feature two television ads, as well as digital and in-store components.

    According to Ad Age, the campaign is meant to be a celebration of moments, traditions and emotions that are treasured by many in the Hispanic culture and spark a larger conversation with the community.

  • Target campaign needs 'no translation'

    Target is trying to increase its appeal with Hispanic shoppers by launching a new marketing campaign focusing on customs that are unique to many Latino communities.

    The campaign, called “Sin traduccion,” or “No translation,” will feature two television ads, as well as digital and in-store components.

    According to Ad Age, the campaign is meant to be a celebration of moments, traditions and emotions that are treasured by many in the Hispanic culture and spark a larger conversation with the community.

  • Target of Tomorrow unveiled, long road ahead

    Target Chairman and CEO Brian Cornell unveiled a wide-ranging growth strategy that combines familiar concepts with dozens of new initiatives related to merchandising, digital, expense control, process improvement and a major shift in corporate culture designed to drive growth for the next five years.

  • Target to cut thousands of jobs in $2 billion restructuring

    New York -- Target Corp. plans to cut “several thousand” jobs, mainly at headquarters, during the next two years and invest $1 billion in technology and supply chain in 2015 as part of an ambitious and wide-reaching plan to transform its business for a digital age. (Target expects to invest between $2 and $2.2 billion in total capital expenditures in 2015.)
     

  • Nike to debut first NYC Factory Store location

    New York -- Nike will open its first clearance store location in New York City at The Shops at Sky View Center in Flushing, New York.

    The 15,000-sq.-ft. Nike Factory Store is slated to open April 2 on Level B of the 700,000-sq.-ft. shopping destination.

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