Target, Inc.

As shoppers get ready to slip back into their jeans for the upcoming fall and back-to-school seasons, it makes sense that Target has given its denim assortment a big refresh.

Target’s team of designers went to work to completely overhaul the retailer's denim assortment. The result? New styles and revamped fits, fabrics and finishes — comparable to what you’d find at a high-end department store — all for $30 or less. 

New York -- A survey released Monday is in line with other reports that consumers do not plan to spend more this year on back-to-school supplies than they did last year. The survey also lists the 10 most popular retail brands for back-to-school purchases.

Target ranks as the most popular retail brand for back-to-school purchases, just ahead of Walmart, in the 21st annual Back-to-School survey by Brand Keys, the New York-based brand loyalty and emotional engagement research consultancy. Macy’s, CVS and Best Buy round out the top five.

The calendar may only say July, but retailers are already promoting back-to-school.  

Here are four promotional trends the folks at Market Track predict will play out this selling season:

• Retailers/e-retailers creating new mid-year “Black Friday” type events concurrent with Back to School. (e.g., Amazon's Prime Day, Target’s Black Friday in July, etc.)

Toronto – Lowe’s Canada is in growth mode. In addition to completing the acquisition of 12 former Target sites, the company also plans to open two more locations in Ontario, which will bring its total store count to 54 from 40.

Minneapolis – Target Corp. is reportedly planning to expand upon existing solar plans for its North Carolina store base. According to the Charlotte Business Journal, Target has added eight stores to the existing 19 stores in the state it plans to equip with rooftop solar panels.

Data security has been a hot topic in the world of retail IT lately. Based on some recent retail data security-related news items, I have compiled a list of two don’ts and one do when it comes to securing your data.

Don’t outsource whole portions of your e-commerce platform

Lowe's Canada announced that in addition to completing the acquisition of 12 former Target sites, the company also plans to open two more locations in Ontario. Construction is currently underway in Ancaster and Mississauga, representing an additional investment in excess of approximately $38 million (C$50 million.)

Bentonville, Ark. – Busy moms who need tooth wipes, or maybe more well-known baby items, have a new resource in Wal-Mart. In a post on the official Wal-Mart blog, Diana Marhsall, VP of baby for Wal-Mart U.S., says the retailer is expanding the products and services for moms (or anyone else) shopping for baby needs.  

Minneapolis – Target Corp. is decking the dorm with a new application aimed at students preparing to go back to college this fall. Target’s Made for U College Styler is an interactive tool that assesses a college student’s personal style and creates tailored room designs they can shop and customize via phone, tablet or desktop.