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Study: How do luxury brands fare on social media?
When it comes to promoting high-end retail and product brands on social media, different platforms suit different companies.
According to new research from Engagement Labs, on Facebook, high-end shoe brand Christian Louboutin ranked first with the highest overall proprietary “eValue” social media measurement score, as well as the highest engagement and responsiveness scores among luxury brands studied.
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Coach executive named new CFO at Bon-Ton
The Bon-Ton Stores Inc. has a new finance chief to help the company strengthen its balance sheet.
The retailer has named Nancy A. Walsh to the position of executive VP, CFO of the company, effective Nov. 9. Walsh will have responsibility for Accounting, Treasury, Tax, Credit, Investor Relations, Legal and Internal Audit.