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Safeway and Giant Eagle to unveil mobile coupon offering
Safeway and Giant Eagle are rolling out the inMarket Mobile to Mortar iBeacon location sensing platform at more than 150 grocery stores in Seattle, San Francisco and Cleveland, with additional retailers and markets launching in the coming months.
iBeacons are micro-location technology that use a low-energy Bluetooth signal to enable unique mobile app experiences based on the customer’s location in the store.
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eMeals offers retailer-specific digital menus
Birmingham, Ala. — Online meal planning service eMeals is offering retailer-specific make-at-home menus of 500 calories or less per serving as part of its new Low Calorie Menu Plan. Consumers can specify a store such as Aldi, Kroger, Publix, Safeway, Target, Walmart or Whole Foods to take advantage of sale prices that help shape eMeals' weekly menus.