Why retailers are engaging shoppers on SnapchatYour kids are probably on Snapchat, and your competitors are definitely checking it out. American Eagle teams with Sydney Sweeney for interactive fall campaignAmerican Eagle is partnering with a rising Gen Z celebrity and influencer to promote its fall jeans collection. Chipotle teams with Snapchat on augmented reality guacamole promotion Chipotle Mexican Grill is integrating real avocados into a new campaign featuring Snapchat augmented reality filters. American Eagle features stores on Snapchat for back-to-school promo American Eagle is teaming up with Snapchat to highlight its stores as back-to-school shopping destinations. McDonald’s offers rewards members limited-time Snapchat deal Members of the MyMcDonald’s Rewards program can exchange points for a Snapchat+ subscription. New shopping app ‘Dayo’ rewards users for limiting social media Consumers who worry they spend too much time on social media have a new reason to limit their use.
