Smashburger names former Starbucks exec as its first female CEOA Starbucks veteran has taken the helm of Smashburger. Smashburger synchronizes online orders with kitchen via AIA fast-casual burger chain is optimizing digital order processing and kitchen operations with artificial intelligence (AI). Smashburger debuts ‘virtual drive-thru’ in Houston A fast-casual burger chain is connecting its drive-thru experience to online and mobile ordering.