Party City

Party City Holdco Inc. is looking to broaden its e-commerce reach.

The 900-store, vertical operator of the Party City and Halloween City party goods chains is launching a new e-commerce partnership with Staples Inc. Products manufactured and sourced by Party City will be merchandised and sold on Staples.com.

New York -- Party City isn’t celebrating its second quarter.  But it remains on track to open 30 new stores for 2015 and complete 50-60 remodels and relocations.

The party supply retailer reported a loss for its second quarter traffic amid light traffic. But it as the retailer reported a loss.

In the second quarter ended June 30, Party posted a loss of $23 million, or 20 cents a share, compared with a profit of $2.5 million a year earlier

The CEO of Party City said the earlier Easter holiday hurt its second quarter traffic as the retailer reported a loss.

In the second quarter ended June 30, the party supply retailer said same-store sales rose 1.2%, shy of analysts' forecasts for growth of 2.8%. The company also posted a loss of $23 million, or 20 cents a share, compared with a profit of $2.5 million a year earlier. Overall, sales rose nearly 1% to $495.5 million in the quarter. 

Elmsford, N.Y. – Party City Holdco Inc. had something to celebrate in the first quarter of fiscal 2015, shrinking net loss to $8.52 million from $19.91 million the same period a year earlier. In addition, total revenues rose 7% to $462.1 million, from $432.99 million.

Brand same-store sales increased by 5.2% aided by the shift of the Easter selling season to the first quarter, which contributed 1.5% to the increase.

The largest retailer of party supplies in the United States, Party City, has filed paperwork for an initial public offering of its shares.

The company, which sells party supplies, decorations and costumes, said it expects the offering of 21.9 million shares to be priced at between $15 and $17 per share.

Party City Holdco Inc. is expected to be valued at nearly $2 billion in its initial public offering, the first by a U.S. retailer this year.

Party City has promoted Gregg A. Melnick to president of Party City Holdings, effective immediately. Party City Holdings is the parent company of the Party City Retail Group and Amscan Inc., among other entities. Most recently, Melnick was president of the Party City Retail Group.  

Elmsford, N.Y. - Party City has promoted Gregg A. Melnick to the position of president of Party City Holdings, effective immediately. Party City Holdings is the parent company of the Party City Retail Group and Amscan Inc., among other entities.  

Most recently, Melnick was the president of the Party City Retail Group. Melnick will partner with all of the key department heads across both the retail and wholesale divisions to provide the leadership to strengthen the brands and create opportunities for greater collaboration.

Party City’s sales during the 2012 Halloween season were adversely impacted by an estimated $10 million as a result of Super Storm Sandy, but the specialty retailer bounced back this year with retail sales totaling $395 million, up 10.6% from the same period last year.

The company's retail banners include Party City (which, in turn, includes the company's Canadian locations and recently acquired and rebranded iParty stores), Halloween City, Party City.com and Party Delights.