Macerich

Macerich’s tech-driven, HGTV-sponsored Santa Claus experience will be expanded to five properties in California, Chicago, and metro New York this Christmas season.   Kids can download an Elf-Ray Vision app to their smartphones—or used a provided tablet — to explore “Santa HQ” in 3D, take an Elfie Selfie to insert themselves in a customized holiday video, or test their gift-worthiness on the Naughty or Nice O’Meter. A 10,000-bulb synchronized light show at the attraction plays the Carol of the Bells.

In an age when mall owners’ overriding challenge is what to do with the space left by departed department stores, one 50-year-old center in California landed a new one.   Penney last week opened a 119,000-sq.-ft. location at Inland Center in San Bernardino, joining co-anchors Macy’s, Sears, and Forever 21. The fully renovated space it occupies was last home to Gottshalks.   

It was already generating $700 per square foot in revenue, but Broadway Plaza in San Francisco’s East Bay got a complete makeover from owner Macerich that was unveiled last week. Fireworks and a performance by Mark McGrath of Sugar Ray accompanied the ribbon-cutting.   Gross leasing area was expanded to beyond 900,000 sq. ft. and more than 50 new stores inhabit the open-air center that debuted in 1951. Nordstrom, Neiman-Marcus, and Macy’s anchor the plaza that Macerich has owned for the last 30 years.  

Macerich’s new outdoor shopping complement to Green Acres Mall in Valley Stream, N.Y., just got three steps closer to a full house for its planned grand opening this fall. 24-Hour Fitness, Sonic Drive-In, and Ulta Beauty have all committed to space at Green Acres Commons, a 335,000-sq.-ft. retail center.  

Kansas City, Mo. -- Taubman Centers and The Macerich Company announced an agreement to purchase Country Club Plaza located in Kansas City, Missouri, from Highwoods Properties. Taubman and Macerich will each have a 50% interest in the center, which will be jointly managed by both companies. The mixed-use retail and office property was purchased for $660 million cash, excluding transaction costs. Concurrent with or shortly after closing, a long-term, fixed-rate loan for 50%-60% of the purchase price is expected to be placed on the asset.

Nordstrom Rack, the off-price division of Nordstrom, continues its expansion, announcing two new upcoming locations.

The retailer plans to open a 28,000-sq.-ft. store at Fashion Outlets of Chicago in Rosemont, Ill., in fall 2016. The property is owned by Macerich.

Oak Brook, Ill. - Retail Properties of America Inc. (RPAI) is shuffling some executives as part of a strategic realignment of its operating platform geographically between the eastern and western regions of the country. Timothy Steffan, former senior VP, asset management and commercial leasing for Macerich's eastern region, has joined RPAI as divisional president – eastern region.

About a year and a half ago, I wrote the following about Sears in an article that appeared in this space: “the company has been run less like a retail operation and more like a REIT for many years now.”