Food Lion, LLC

Brussels -- Belgian supermarket operator Delhaize Group, which operates the Food Lion, Bottom Dollar Food, Harveys, Hannaford Supermarkets, Reid's and Sweetbay regional banners in the United States, said Thursday it will close 113 Food Lion stores and eliminate the Bloom banner as part of a reorganization. The Fool Lion stores slated for closure are primarily in markets in which the company has the least store density.

BRUSSELS — Belgian supermarket operator Delhaize Group, which operates the Food Lion, Bottom Dollar Food, Harveys, Hannaford Supermarkets, Reid's and Sweetbay regional banners in the United States, said Thursday it will close 113 Food Lion stores and eliminate the Bloom banner as part of a reorganization. The Fool Lion stores slated for closure are primarily in markets in which the company has the least store density.

Salisbury, N.C. -- Food Lion announced it has selected Boston-based Mullen as its advertising agency of record. Mullen will be responsible for developing Food Lion's advertising campaigns and partnering with the company on integrated marketing initiatives in support of the Food Lion brand.

Mullen succeeds Ames Scullen O'Haire as the agency of record. The terms of the contract were not disclosed, and new creative and advertising could take effect as early as first quarter 2012.

SALISBURY, N.C. — Food Lion announced that it has selected Mullen as its advertising agency of record. Mullen will be responsible for developing Food Lion's advertising campaigns and partnering with the company on integrated marketing initiatives in support of the Food Lion brand. 

SALISBURY, N.C. — Food Lion announced that it will now offer its MVP customers copies of Southern Living magazine guide for the holidays. 

SALISBURY, N.C. — Discount grocer Bottom Dollar Food is hiring more than 800 associates over the next several months to begin to prepare for store openings next year, the company announced Wednesday.

"We look forward to expanding in Pittsburgh and Youngstown, Ohio, next year, and bringing new jobs to these areas," stated Bottom Dollar Food president Meg Ham. Bottom Dollar Food is expected to open 14 stores in early 2012. 

SALISBURY, N.C. — Network growth and higher retail inflation prompted growth in both revenues and comparable-store sales for Delhaize America, the U.S. division of Delhaize Group, for the third quarter ended Sept. 30.

Revenues realized a gain of 3.5% to $4.9 billion, compared with the year-ago period, while comparable-store sales jumped 1.9%. Delhaize, however, acknowledged that due to the economic environment and the decrease of consumer confidence, particularly in the southeastern United States, volume trends were down from the previous quarter.

SALISBURY, N.C. — Food Lion announced that this year's fundraising campaign to benefit Children's Miracle Network Hospitals totaled $4.2 million.

This year's donation represents a 43% increase over last year, Food Lion said. The supermarket chain, which has supported CMN Hospitals since 1991, has raised more than $40 million for the organization.