Facebook

Restoration Hardware has appointed Katie Mitic to its board of directors. Mitic, who will also serve on the board’s audit committee, has nearly 20 years of strategic product, marketing and business development experience.

“We are thrilled to have Katie join RH’s board. Her entrepreneurial mindset and digital expertise will be invaluable as we continue to evolve and enhance the ways in which we connect with our customers,” said Gary Friedman, chairman, creator, curator, and co-CEO.

Gokul Rajaram, head of product engineering at disruptive payments company Square, has joined the board of directors at digital coupon marketplace RetailMeNot.

Facebook is taking another step toward monetizing its vast audience of plugged-in consumers with the planned introduction of paid video ads. As reported in numerous media outlets, Facebook intends to launch 15-second video ads that will play in a user’s newsfeed three times per day for as much $2.5 million per spot.

The state of gender equality among senior executive and in boardrooms is abysmal and “leaning in” isn’t enough to fix it, HSN CEO Mindy Grossman told a group of 300 retail and CPG executives recently.

Grossman was a featured speaker at the annual Network of Executive Women (NEW) Executive Leaders Forum in Rancho Palos Verdes, Calif., last week. According to Grossman, woman “can lean in for the next 30 years and it will not be enough unless we hold boards and CEOs accountable."

CHICAGO — Social media powerhouse Facebook is trying go beyond baby photos and cat memes by further integrating commerce into its current platform.

While many large and small retailers already use Facebook's platform to market their wares and enhance their brand awareness, no one has set up shop on the site until now.

Redwood Shores, Calif. -- A “Live Help” feature, detailed information about products and services and access to personal account information are the three most important features consumers expect to find at a company’s website, according to an annual survey by Oracle. The company surveyed more than 3,000 consumers worldwide regarding their use of customer service channels including call centers, live chat, click-to-call and email.

New York City -- Macy’s has unveiled the launch of its new Facebook page. Shifting to Facebook’s new timeline format, Macy’s will now share the history of its brand, as well as the company’s current news and initiatives.

Boston -- A report released Wednesday by Boston Consulting Group said that, while 96% of companies are using Facebook and 83% are using Twitter, few have an overall marketing strategy that incorporates digital and includes clear metrics for success.

The report, Marketing Capabilities for the Digital Age, presents the findings of a BCG survey of marketing executives at 31 major corporations globally and presents an overview of the digital landscape.

LAS VEGAS — Kodak will debut its latest products, including two new cameras, at the 2012 Consumer Electronics Show in Las Vegas, despite rumors that the company will be seeking bankruptcy protection.

By Jeff Weidauer, [email protected]