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Dick’s Sporting Goods opens Petaluma store
Pittsburgh – Dick’s Sporting Goods is opening a new store in Petaluma, Calif., with a three-day grand opening weekend celebration beginning Friday, June 7. The location be the retailer's 28th store in the state of California and its 523rd nationwide.
"We're pleased to be opening a new Dick’s Sporting Goods store in Petaluma, which will enable us to better serve the needs of athletes in the community," said Lauren Hobart , chief marketing officer, Dick’s Sporting Goods.. -
Report: Foot Locker most tweeted about sporting goods/outdoor retailer
Hicksville, N.Y. -- Footlocker was the most tweeted about brand with over 50,000 posts, according to GenSent Insights’ 2013 report on Sporting Goods and Outdoor Retailers. This was more than twice the number of tweets the next closest competitors, Dicks Sporting Goods and REI (generated with just under 20,000 posts each.
Footlocker’s digital and social media strategy includes creating such properties as Sneakerpedia (a hub for sneaker enthusiasts) Kickstagram, (a photo sharing blog) and Footlocker Unlocked (blogs, games and more).