Chewy links third-party sellers to e-commerce site

Chewy is expanding its online product assortment.

The online pet supply retailer is implementing the SaaS-based CommerceHub Commerce Suite solution in an effort to cost-effectively broaden its inventory. Chewy, which partners with more than 3,500 pet brands to offer more than 110,000 products, seeks to more efficiently provide a wider selection from curated brands.

As a result, Chewy hopes to increase sales and enhance customer experience. In addition, the retailer will leverage Commerce Suite to gain access to thousands of brands connected to the CommerceHub network. Chewy will be able to utilize its e-commerce platform to control all digital retail operations, including managing third-party partner sales.

"Chewy is a unique company that understands its customers extremely well and wants to provide the best products and the best experiences for them. CommerceHub solutions and our commerce network enhance the ability of retailers to efficiently expand and manage new products and brands and grow their businesses profitably," said Pete Elmgren, CommerceHub chief revenue officer. "Our platform is designed to provide agile e-commerce capabilities and offers an excellent experience for brands on the commerce network that will be increasingly attracted to partner with leading retailers like Chewy."

Chewy is launching this effort on the heels of taking the top spot among online retailers in the recent American Customer Satisfaction Index (ACSI) Retail and Consumer Shipping Study 2022-2023. Chewy had an ACSI score of 85 placing it not only in the top spot among online retailers but for the Index as a whole. Notably, it was also Chewy’s debut in the study.

Marks & Spencer increases merchandising agility

U.K. private label-focused retailer Marks & Spencer is also deploying the CommerceHub Commerce Suite. Marks & Spencer is making an effort to be able to quickly expand assortment, boost customer engagement and loyalty, and attract new customers. The retailer also intends to gain agility and flexibility in performing its merchandising and fulfillment processes.

Leveraging Commerce Suite, the retailer intends to more quickly onboard new suppliers, as well as manage orders and handle returns more easily. Equipped with these capabilities, Marks & Spencer hopes to offer more products to customers without the need for additional, owned inventory, which will increase its ability to respond quickly to changes in customer demand.