Seasonal

New York -- Research released Monday by Citigroup and published by Wall Street Journal’s MarketWatch found that digital sales for the holiday 2012 shopping season are expected to increase at least 20%, thanks to two additional shopping days and amped-up retail marketing efforts.

Cincinnati -- Macy’s Inc. said it plans to hire approximately 80,000 seasonal associates for its Macy's and Bloomingdale's stores, call centers, distribution centers and online fulfillment centers nationwide for the 2012 holiday season. This is an increase of about 2.5% from last year.

The holiday season is competitive on many fronts, including which retailer plans to hire the most seasonal workers.

Deloitte is out with its holiday sales forecast (up 3.5%-4%) and soon other prognosticators will weigh in with their seasonal outlooks.

For now, Deloitte is a lone voice in late September projecting holiday sales will increase between 3.5% and 4%, noting that the economy's health and the presidential election are taking center stage with consumers this fall. Despite the distractions a modest increase is expected, but the gain will be below last year’s growth rate of 5.9%.

GOODLETTSVILLE, Tenn. — Dollar General is promising big savings on toys -- right up until Christmas Eve. From Sept. 29 through Dec. 24, the retailer is offering a 10% discount on toy purchases of $75 or more.

LEXINGTON, Mass. — Stride Rite is giving young girls the ultimate fairy tale experience with special in-store Cinderella shoe fittings and the chance to win a hometown screening of a Disney fairy tale.

The outlook for Christmas spending is decent and Halloween is supposed to be pretty good too.

Deloitte is forecasting holiday sales will increase between 3.5% and 4% as the economy's health and the presidential election take center stage among consumers this fall.

Despite some distractions this year, retailers should expect a modest increase in 2012 holiday sales, according to Deloitte’s annual holiday forecast release Tuesday morning.

New York -- Total holiday sales are expected to climb to between $920 and $925 billion, representing a modest 3.5% to 4% increase in November through January holiday sales (excluding motor vehicles and gasoline) over last season, according to Deloitte’s holiday forecast. The forecast is below last year's 5.9% gain.

Each year, since the “big recession,” retailers have been putting out their holiday decorations and starting their promotional sales as early as mid-October. It used to be that Black Friday was the kick-off that got everyone out to the stores in search of that must-have discounted gift for their loved ones. This year, however, the calendar barely hit September and I saw Christmas trees on display at my local Costco and retailers announcing their layaway program incentives.