Winter Holidays

Washington, D.C. --  Retailers will lose an estimated $8.9 billion to return fraud this year, and $2.9 billion during the holiday season alone, according to the National Retail Federation’s 2012 Return Fraud Survey. Overall, retailers estimate 4.6% of holiday returns are fraudulent.

Framingham, Mass. -- A survey by Staples of 1,000 American shoppers revealed that the majority tend to wait until the last minute to mail holiday gifts.

The Staples Winter Holiday Survey found that two-thirds of those polled confessed to sending holiday cards out too late and nearly half admitted to shipping gifts at the last minute.

ATLANTA — Home Depot has added Samsung to its portfolio of leading appliance brands, which already includes Whirlpool, LG, GE, GE Profile, Maytag, Frigidaire, Electrolux and Adora.

The home improvement retailer will carry Samsung appliances at its more than 2,000 stores nationwide and online beginning Sunday, December 9.

Solon, Ohio -- Black Friday and Cyber Monday does not always mean lower prices, according to a study by ECRM Analytics that examines Black Friday and Cyber Monday promotions. The analysis exposes many common misconceptions around these two important shopping days.

ECRM found that when comparing Black Friday deals to other times throughout the year, it is apparent that holiday prices are not always the lowest, with leading retailers promoting higher prices than previously advertised on toys and consumer electronics.

Washington -- The National Retail Federation on Monday issued the following statement from President and CEO Matthew Shay regarding the strike that has shut down most terminals at the Ports of Los Angeles and Long Beach. NRF last week sent President Obama a letter asking that he intervene in the strike.

Through the first 30 days of the holiday season online sales have surpassed $20 billion with several days last week above the $1 billion mark.

By Tom Rittman, Theretailequation.com

The holiday season is often considered the most wonderful time of year, but as retail sales soar, so do returns. And don’t be fooled by a seemingly valid receipt. Savvy fraudsters know how to prey on holiday cheer costing retailers thousands of dollars in fraudulent returns and exchanges.
 

Chicago -- Social media is now essential to marketing in the retail industry, according to a recent BDO USA survey, which found that 86% of retail CMOs have included social media in their holiday marketing strategy. The executives said social media accounts for 10% of their holiday advertising and marketing budgets this year.