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ICSC: November sales fall short
New York -- Sales at U.S. chain stores were up 2.1% in November, or 3% without the effects of gasoline sales, according to the International Council of Shopping Centers. The group had predicted an increase of 3.5% to 4.5%.
“Sales were constrained by weak apparel sales this month,” said Michael P. Niemira, chief economist, ICSC. “November was a very competitive environment for retailers, and the softness in the November tally suggests some cautiousness by consumers.”
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Rakuten.com Shopping rocked Black Friday
Black Friday came early for Rakuten.com Shopping. The online marketplace saw a huge jump in visits to the site, consumer sales and conversion on and leading up to the biggest shopping day of the year.
Rakuten.com Shopping reported a rise in consumer sales and traffic beginning the Monday before the big sale days, with a spike on Thanksgiving Day and a crescendo at 10 a.m. PST on Black Friday.