Retailer Intelligence

There was a lot of talk about the favorable membership trends Sam’s Club experienced during the second quarter, thanks to membership and other income that increased 2.5% to $728 million. That prompted Wal-Mart Stores Inc., president and CEO Mike Duke to include Sam’s Club among the list of positive developments he called out regarding the company’s second quarter performance.

“I am also pleased with the momentum in membership income, as Sam’s improves its renewals and upgrades,” Duke said.

Walmart is due to report second quarter results on Tuesday, and the same-store sales and traffic trends at the company’s U.S. stores division will dominate the discussion.

The ongoing emphasis on expense reduction and every day low prices saw Walmart curtail its promotional activity during July, according to the last monthly report from Market Track examining promotional activity at the nation’s leading retailers. Click here to see results for the nation’s top 15 retailers.

Overall, there was an 8 % decline in the number of pages per market across the retailer set, and a 4% decline in number of inserts. Pages being down can be attributed to a steep decline in Kohl’s and Sears' number of pages per market, while the decline in number of inserts was due to Home Depot and Staples decreasing their drops.

Home Depot and Safeway adopted a similar strategy, reducing the number inserts per market in July 2011 compared with last year, while increasing the number of pages per market. 

American consumers may not like inflation, but retailers are enjoying the favorable impact rising prices have on their same-store sales calculations. It was evident last month when retailers reported healthy comp increases and more of the same could be in store for July as it appears retailers are effectively passing through increased prices to shoppers.

NEW YORK— Target, Kohl's and JCPenney ranked highest among discounters in consumer perception in the first half of 2011, according to YouGov BrandIndex. The company interviews 5,000 people each weekday from a representative U.S. population sample, more than 1.2 million interviews per year.

Here is YouGov’s Retail Buzz scores for discounters in the first half of 2011:

1.  Target (33.9) 

2. Kohl's (29.5) 

3. J.C. Penney (23.9) 

New York City -- Wal-Mart Stores said its Walmart and Sam's Club divisions will now report their U.S. sales data to Nielsen Holdings, which will become the retailer's primary provider for market information, tools and training, the companies said in a joint announcement on Thursday.

Nielsen gathers and analyzes sales information from a variety of U.S. chain stores, giving manufacturers, Wall Street analysts and others a glimpse at how products are selling.

Overall, the number of inserts and pages declined slightly across the retailer set in June 2011 versus June 2010.