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Survey: Young consumers use mobile retail apps
Portland, Maine – Consumers younger than 35 are nearly twice as likely to download a mobile app from a retailer or brand as those older than 50, according to data from a new survey conducted by CashStar and Digital Research. More than half of consumers who download retailer or brand mobile apps are use them at least once a week, most commonly for coupons, discounts and sales.
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Americans report fewer financial troubles
Yonkers, N.Y. – American consumers are reporting significantly fewer financial troubles than any time in the past three years, according to the Consumer Reports Index. The Index’s trouble tracker index, which measures the proportion of consumers that have faced difficulties as well as the number of negative financial events they have encountered, dropped from 41.7 in April to 34 in May. This is the lowest trouble tracker score since Consumer Reports began reporting it in April 2009 and more than 50% below its all-time high score of 68.7 in September 2009.