Research Topic

ECRM compared retail circular advertising in June 2012 vs. June 2013 and noticed some common overall trends across top retail chains. Although Staples and Walmart each saw large year-over-year increases in circular page count, page count was fairly stable overall, with none of these key retailers seeing a decrease of more than 13%.

Every week, retailers unleash significant advertising and promotion efforts in the perpetual competition to engage shoppers, drive trips and grow sales. Annual retail sales and market share are the result of the competition that played out in the preceding 52 individual weeks, and many companies highly value “winning the week.” But some weeks can be much more competitive than others, creating challenges for retailers also facing strong pressures to be efficient and limit costs.

MISSISSAUGA, Ontario — For the second year in a row, Walmart Canada is holding its Great Big Toy Testing Event, which not only gets parents and their children into stores, but also showcases toys for the 2013 holiday season in a real-world holiday wish list catalog setting. 

Burlington, Mass. -- KeyPoint Partners has released The KeyPoint Report for Eastern Massachusetts/Greater Boston 2013. The report examines supply, occupancy, absorption and retailer expansion and contraction for virtually every retail property in the region. The 2013 report also includes a ten-year historical perspective that discusses the regional retail economy before, during and since the recession.

Seattle – Starbucks is testing new drink options including handmade sodas and a coffee beverage known as “cold foam mocha.” As reported by the Starbucks Melody blog (which is not affiliated with the retailer), last month Starbucks began the second phase of a carbonated beverage test including proprietary root beer and ginger ale at select locations in Atlanta and Austin.

Expectations are high that Walmart will accelerate expansion of its small format Express stores when 2014 capital expansion plans are announced this fall. If that’s the case, the company will be entering a crowded landscape.

Already, Dollar General, Family Dollar and Dollar Tree stores operate upwards of 20,000 units with considerable overlap. Now, new data out this week shows the number of units operated by traditional convenience store retailers, especially the well-capitalized operators of larger format C-stores, continues to grow.

San Jose – Brick-and-mortar retail sales soared during this past spring, according to new metrics from RetailNext. Using its in-store analytics platform to collect metrics on millions of shopping trips to department stores and specialty retailers nationwide, RetailNext studied and released its analysis of traffic, conversion, sales, and average transaction values (ATV) for the spring season, including the four holidays of Easter, Mother’s Day, Memorial Day and Father’s Day, as well as the days leading up to Father’s Day and Easter Sunday.

MOUNTAIN VIEW, Calif. — When one thinks of space exploration and space travel, Paypal is hardly the first thing that comes to mind. But the eBay company is spearheading an initiative that is paving the way for space commerce.

With the help of the SETI Institute and the Space Tourism Society, PayPal Galactic aims to make universal space payments a reality. Paypal president David Marcus was joined by astronaut and author Buzz Aldrin to announce the initiative’s launch.