Skip to main content

Research Topic

  • Black Friday tweets mostly positive or neutral

    Los Angeles – A majority of the 348,235 tweets about Black Friday posted between Friday, Nov. 22 and Sunday, Nov. 24 were either positive or neutral in sentiment. According to analysis from social media research firm Fizziology, tweets about Black Sunday the weekend of Nov. 22-24 were 47% positive, 11% negative, 3% mixed and 39% neutral (from retailers/promotions).

  • comScore: Online holiday spending off to solid start

    Reston, Va. -- For the holiday season-to-date (Nov. 1 - 24), $18.9 billion has been spent online using desktop computers, up 14% versus the corresponding days last year, according to comScore. Tuesday, November 19 was the heaviest online spending day of the season to date at $963 million. Two other shopping days – Thursday, Nov. 14 and Sunday, Nov. 24 – have also seen at least $900 million in online retail spending.

  • Field Agent acquires CORE4 Research

    Leading data collection and mobile research provider Field Agent added new insights capabilities to its solutions offering with the acquisition of CORE4 Research.

  • Survey: College kids plan holiday shopping at discounters

    Boston – College students are planning to buy holiday gifts that offer experiential value or economic flexibility and will frequent discount stores, according to a new survey of roughly 1,000 college students from consumer marketing firm Fluent.

  • Survey: Target.com tops in digital coupon distribution

    Minneapolis -- Target.com’s coupon distribution page — coupons.target.com - achieved the highest total average daily visits through the first half of 2013, according to an analysis by Kantar Media Marx. This is almost double the number of average daily visits to other key retail websites tracked by Kantar Media Marx.

  • Retailers prioritize cross-channel fulfillment

    Richmond Hill, Ontario – Cross-channel fulfillment programs are the top omni-channel priorities among retailers, a newly released study of 337 global retail decision-makers, “The Retail Order Management Imperative,” conducted by Forrester Consulting on behalf of OrderDynamics, revealed.

    While only 49% of retailers currently use an order management system, many of these solutions are ill-equipped to support complex cross-channel fulfillment offerings.

  • Report: J.C. Penney CEO buys $1 million of company stock

    Plano, Texas – Myron Ullman, CEO of embattled department store chain J.C. Penney, has reportedly bought $1 million of company stock. According to the Associated Press, Ullman purchased 112,000 shares at $8.95 apiece on or around Nov. 22.

  • Survey: Holiday spending looks strong

    Philadelphia – Holiday spending looks strong this year, with 85% of U.S. consumers planning to maintain or increase their holiday spending levels from last year. According to a new survey of 2,000 respondents from Pennsylvania Real Estate Investment Trust (PREIT) and Harris Interactive, of those who plan to spend more, 15% plan to increase spending on electronics, 14% plan to purchase more gift cards, 13% will spend more on apparel and 10% will spend more on home goods.

X
This ad will auto-close in 10 seconds