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  • Study: Handbags, purses, personalization top Mother’s Day

    While handbags and purses have historically been considered a “risky gift,” times are a’ changin.’   In fact, handbags and purses were the most popular gift for Mother’s Day 2017, representing six of the top 10 gifts for the holiday. Overall, the accessories category led the top gifts purchased for Mother’s Day, according to data from Loop Commerce. Results were based on sales made on the company’s GiftNow platform.  

  • Study: Email subscribers on the rise, post-engagement lags

    New subscribers are bolstering marketers’ subscription bases by leaps and bounds, yet click rates continue to decline.   New subscribers make up an average of 6% of marketers' subscriber bases. This is an 8% increase year-over-year (YoY), and 30% jump over the last three years, according to “Q1 2017 Email Marketing Compass: The New Age of Email Marketing,” a report from Yes Lifecycle Marketing.   

  • FTC not ready to move on Walgreens-Rite Aid deal

    According to reports, regulators are still seeking information on the proposed merger between Walgreens Boots Alliance and Rite Aid, and the subsequent divestiture of as many as 1,200 stores to Fred's.   Analysts are suggesting the implication does not bode well for the merger, as the continued Civil Information Demands from the Federal Trade Commission may be indicative that the agency is still not appeased over the merger's potential effect on the retail pharmacy market.  

  • Lowe’s employees have a new uniform — a robotic suit

    A home improvement chain is taking a page from science fiction to keep employees safe.   Lowe's and Virginia Tech have joined forces to develop an exosuit — a wearable robotic suit with lift-assist technology — for Lowe's store employees. The lightweight exosuit, which is designed to help employees lift and move product throughout the store more efficiently, and aids against muscle fatigue, is being piloted in Lowe's Christiansburg, Virginia, store.  

  • Snap off to sluggish start

    Growth struggles, including lower-than-expected active user volume, marked Snap’s first quarter as a public company.   The photo-based messaging company, which went public in early March, is growing — albeit slower than expected. For the quarter ended March 31, Snap’s daily active users (DAU) grew to 166 million from 122 million in the first quarter of 2016 — an increase of 36% year-over-year.   

  • Retail sales up in April

    Retail sales increased in April, led by online, consumer electronics stores and home improvement outlets.     Retail sales in April increased 0.3% seasonally adjusted over March and 3% unadjusted year-over-year, the National Retail Federation said on Friday. The number, which exclude automobiles, gasoline stations and restaurants, was below expectations.  

  • The top retail and apparel ‘conversation starters’ are…

    When shoppers talk about brands, they usually do it offline.   That’s according to a study by Engagement Labs that measured the performance of 60 brands with respect to social media and word of mouth conversations. Amazon came out on top in the retail and apparel category, followed by Nike and Nordstrom.   

  • Digital ads most effective when they include…

    Shoppers may notice digital ads, but they are not necessarily clicking on, or responding to, them.   That’s according to a new study by Valassis, “Motivating the Dynamic Shopper: Purchase Decisions In-Progress,” which analyzes how digital ads best engage and then motivate customers to take action. Three groups were studied; parents, millennials and Gen X.   
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