Consumer Attitudes & Behavior

The folks in the electronics and entertainment area at Walmart had to be smiling this week at Best Buy’s admission that it lost market share to discounters during the third quarter. The share loss resulted in a 5% same-store sales decline at U.S. stores that was well below guidance that called for flat to modest growth. Earnings per share of 54 cents were well below consensus estimates of 60 cents and full-year guidance was reduced to a range of $3.20 to $3.40 from a range of $3.55 to $3.70.

Looking for insight into promotional efforts at Walmart and other retailers? Check out the new series of reports from ECRM at a newly launched website at www.promotionalreflections.com.

NEW YORK - The Deloitte Spending Index, comprising four components -- tax burden, initial unemployment claims, real wages and real home prices -- fell to 4.29%, from an upwardly revised gain of 4.71% a month ago. According to Deloitte the decline was primarily due to sustained weakness in the housing market despite incremental gains in other areas.  

According to a new survey from customer intelligence firm, Market Force Information, The Children's Place is consumers' top pick for young children's (10 and younger) apparel when the votes are indexed for the number of stores. The Children's Place earned 17% of the votes, while Gymboree ranked second (13%), and Kohl's and Carter's tied for third with 12%. For children 11 and older, Aeropostale was ranked favorite retailer with 17% of the votes, followed closely by Kohl's (16%) and then Old Navy (10%).

Cincinnati -- A survey released Monday by Convergys said that many consumers have yet to complete their holiday shopping -- and many of those will do that shopping online.

According to Convergys’ 2010 Holiday Shopping Season Research, which polled 500+ consumers on their holiday shopping plans; 18% of consumers have already completed their holiday shopping; but 27% have not yet started; and 50% are only half done.

BRUSSELS - Ikea announced that it has been named the winner of 'Retailer of the Year Europe' 2010. Retailer of the Year is the largest consumer survey in Europe and this year the survey was held in no less than 10 European countries. More than 1.45 million consumers participated in the consumer survey and assessed over 1,100 retail chains, according to the company.

In seven out of the 10 countries, Ikea is in the top five of the 'best' retail chains, the company reported.

Washington – After a solid start to the holiday season, the National Retail Federation announced that it is revising its holiday forecast to 3.3%, up from 2.3%. The upward revision is due to improvement in a variety of economic indicators including stock market gains, recent income growth, savings built up during the recession - all giving consumers the capacity to spend.  

Chicago -- According to a survey released Monday by CareerBuilder and conducted by Harris Interactive, 80% of retail companies report that a bad hire has adversely affected their business in the last year, meaning that hiring the right employees will become a top priority in 2011.

Nearly one-quarter (23%) of the 254 U.S. retail hiring managers surveyed said that one bad hire cost their business more than $50,000 in the last year. One-third (33%) said that one bad hire cost them more than $25,000.