Consumer Attitudes & Behavior

Chelmsford, Mass. -- A report released Thursday by Kronos Inc. found that hiring in the retail sector continues to make marked improvements. The Kronos Retail Labor Index, which analyzes the current state of the demand and supply sides of the labor market within the U.S. retail sector, rose to 4.2% in November 2011, from a downwardly revised 3.5% in October. This was the highest reading since October 2008 and the second reading of 4% or higher in the last three months.

New York City -- comScore reported that Cyber Monday sales totaled $1.25 billion, up 22% from last year, making it the heaviest online spending day in history. Overall, 10 million people bought online on Cyber Monday, representing the first time on record that threshold has been reached in a single day. The average online buyer conducted 1.9 online transactions on Cyber Monday for a total of nearly $125 in spending.

The strong customer traffic and sales trends retailers’ experienced Thanksgiving weekend extended into Cyber Monday when shoppers maintained their record pace of spending and propelled online sales to new heights.

Los Angeles -- After a strong Black Friday and Cyber Monday, overall holiday spending is expected to increase 3.3% to $64.3 billion, according to the  industry research firm IBISWorld.

San Francisco -- The 15 cities with the most shopping activity on Black Friday 2011 were Manhattan, N.Y.; San Francisco; Los Angeles; Brooklyn, N.Y.; San Jose, Calif.; Seattle; Chicago; San Diego; Houston; Atlanta; Dallas; Saint Louis;  Portland, Ore.; Austin, Texas; and Minneapolis, according to mint.com, an online personal finance site.

Washington, D.C. -- A report released Tuesday by the Conference Board showed that consumer confidence experienced its biggest gain in more than eight years, jumping to 56 in November from a revised 40.9 reading in the month prior. The leap was the biggest since April 2003 and exceeded the most optimistic forecast by Bloomberg News.

The improvement in consumer attitude may help sustain household purchases, which account for about 70% of the economy, after sales climbed on both Black Friday and Cyber Monday.

New York -- The retail industry experienced a weekend that was a roaring success in terms of customer traffic, sales and another key metric that was overlooked: No one died! At least not in the gruesome fashion of a few years ago when a Walmart employee was trampled by an unruly mob as he opened the doors at a Long Island, NY, store on Black Friday. There was an incident this year involving an older man who collapsed at a Target store in West Virginia and later died at a hospital, but it was determined he had a pre-existing heart condition.

New York City -- Online sales on Cyber Monday were up 33% over 2010, with shopping peaks occurring at 2:05 p.m. EST, according to IBM’s fourth annual Cyber Monday Benchmark study. The average ticket increased 2.6% to $198.26, compared with $193.24 last year.

Among other key Cyber Monday Benchmark findings: