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Lowe’s face backlash in wake of canceling ads on ‘All-American Muslim’ reality show
New York City -- Lowe's Home Improvement is facing a backlash in the wake of its decision to stop advertising on a reality show about American Muslims. About 40 local and national Muslim and Arab-American leaders from around the nation are expected to participate Monday evening in a conference call to discuss the decision by the home improvement chain to pull its ads from the cable show "All-American Muslim,” The Detroit News reported.
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Market Track: November 2011
The Holiday Shopping Season got off to a fast start with sales numbers increasing by 6.6% compared with last year, according to Shopper Trak. Promotional activity started earlier than usual and helped shoppers stay in the know as to where they could find the best deals. Leading up to Black Friday, increases were seen in print for both page counts and circular drops in many instances. In digital there were increases in volume and frequency of online, email and social promotions.
