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ShopperTrak: December 2012
Total U.S. Shopper Traffic in Retail Stores and Malls for December 2012
Holiday shopping reached its seasonal peak in December, driving a 36.6 percent retail foot traffic increase over November. Further, December 2012 continued a trend of year-over-year improvements in the number of shoppers visiting stores with a 1.2 percent increase in foot traffic when compared to the same month last year.
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ShopperTrak: Late shoppers fueled sales, traffic
Chicago -- National retail sales increased 2.5% and foot traffic also increased 2.5% when compared with the same two months last year, according to ShopperTrak, the world’s largest counter of retail foot traffic.
ShopperTrak’s initial data indicates that shoppers spent $248.8 billion during this period, which marked the third consecutive year with positive total retail sales. It also was the second holiday season of the past three with positive foot traffic changes.