Consumer Attitudes & Behavior

Minneapolis -- Female consumers are looking for value and deeper connections, according to results of the fifth annual “What Women Want” survey. The study, conducted by Ginger Consulting, indicates that women are responsible for or influence $7 trillion of annual purchases in the U.S., including 85% of all consumer and business purchases and 60% of automobile purchases,

New York -- Almost all (97%) social video ad shares of alcohol brands during fourth quarter 2012 and first quarter 2013 were for four brands, Budweiser, Neft Vodka, Carlsberg and Heineken, according to a new report from Unruly Media.

Findings from “Untapped Potential: The State of Sharing in the Alcohol Sector” indicate Budweiser (59%) and Neft (24%) accounted for most of this social sharing activity.

Overall, wine brands have been the slowest to embrace social video ads, accounting for less than 1% of sharing activity.

Denver -- A study released Thursday by The Integer Group and M/A/R/C Research found that 16% of Hispanic shoppers are using their mobile devices to make purchases, compared to 12% of general market shoppers.

The Checkout ongoing shopper behavior study polls consumers nationally about their shopping attitudes, shopping behaviors and economic outlook.

New York -- A Thursday report by Bloomberg said that U.S. consumer confidence for the week ended May 19 advanced, indicating that Americans’ outlook on the economy is optimistic.

The weekly Bloomberg Consumer Comfort Index increased to minus 29.4 from minus 30.2 the prior week. A measure of personal finances was positive for a sixth consecutive week, the longest stretch in more than five years, according to Bloomberg.

SHANGHAI — A day after Hershey announced plans to launch a new brand in China — marking the first time the company launches a new brand outside the U.S in its 120-year history — the company announced plans to open its Asia Innovation Center in Shanghai. 

New York -- Sears Canada reported a net loss in its first quarter of C$31.2 million ($30.3 million) compared with a net profit of C$93.1 million, a year earlier amid weakened demand for major appliances and home products.

Revenue fell more than 6% to C$867.1 million. Same-store sales fell 2.6%.

The company also named E.J. Bird as CFO. Bird was appointed interim CFO in March, two months after Sharon Driscoll resigned from the post.

Washington, D.C. – The National Retail Federation (NRF) is formally opposing the proposed settlement of a federal antitrust lawsuit brought by 19 trade associations and six retailers in 2005. The lawsuit involves “swipe fees” charged for credit card transactions by Visa and Mastercard. Retailers that agree to settlement terms are eligible for a share of a $7.25 billion settlement.

Lewisville, Texas – Today’s shoppers are more price-conscious and in search of deals than ever before, according to a new study from digital rewards provider Parago.