Consumer Attitudes & Behavior

The Journal of Shopper Research named University of Indiana business professor Raymond Burke as editor.

Washington -- Consumers aren’t quite ready to shell out the big bucks for their loved ones this Valentine’s Day as much as they were last year. The 2013 Valentine's Day Consumer Intentions and Actions Survey conducted for the National Retail Federation by BIGinsight shows only a slight increase in expected sales this year with the average person planning to spend $130.97 on candy, cards, gifts and more, up from $126.03 last year. Total spending will reach $18.6 billion.

Amazon, which gained attention for its expanded Kindle line and growing e-commerce footprint, captured the second spot on BrandIndex's list of most buzzed about U.S. brands for 2012.

Lowe's and Target were the only traditional retailers to make the top 10. Lowe's moved up one spot to the number five position, thanks to the launch of MyLowes.com and better-equipped staff. Target captured the number seven spot with the help of its remodeling program and year-round exclusives.

Other retailers in the top 25 include Walgreens (13), Home Depot (18) and Kohl's (25).

MINNEAPOLIS — Digital coupons are increasingly being used as a marketing tool for major brands, as evidenced by the rise in such offers between 2011 and 2012.

Accoding to Kantar Media, digital couponing events across key websites increased by 46.1% in 2012 compared with 2011, and 805 manufacturers distributed digital coupon offers on these key websites during 2012, an increase of 18.9% as compared with the same period in 2011.  

Consumer confidence in January fell to its lowest point since November 2011, according to the Conference Board.

The Conference Board’s index decreased to 58.6, down from a revised 66.7 in December. The figure was lower than forecast; Bloomberg predicted a median of 64.

The drop in confidence coincides with the 2% payroll tax increase used to fund Social Security.

Chicago -- Automation and mass production will continue to make life easier in the years ahead, but consumers and companies will react by valuing – and promoting – human services and artisan goods. That’s one of the key trends research firm Mintel predicts will be impacting consumer behavior in the next five to 10 years.

As part of its lunch of Mintel Futures, a new program designed to forecast long-term industry trends, Mintel identified six key trends affecting the global consumer market in the near future:

Hampshire, United Kingdom -- The number of coupons redeemed through mobile and tablet devices is expected to reach 10 billion this year, up by more than 50% compared with last year, according to a new report from Juniper Research.

CHICAGO — An appreciation for human-crafted goods and growth in automated payment solutions are among the trends Mintel predicts will be impacting consumer behavior in the next five to 10 years.

New York  -- For the third consecutive year,  Subway came out on top on BrandIndex’s annual ranking of the most buzzed about U.S. brands. The BrandIndex Buzz Rankings compares “Buzz” scores for nearly 1,100 brands across 41 categories  to reveal the brands with the most positive Buzz in 2012.  

Subway had a Buzz score of 40.3. Online giant  Amazon came in at number two for the second year in a row, with a score of  36.8  Lowe’s was fifth, with a score of 32.7.

New York City -- A report released Tuesday by The Conference Board showed that confidence among U.S. consumers fell in January to its lowest point since November 2011.

The Conference Board’s index decreased to 58.6, down from a revised 66.7 in December. The figure was lower than forecast; Bloomberg predicted a median of 64.

The drop in confidence coincides with the 2% payroll tax increase used to fund Social Security.