Marketing Tactics

New York City --- The Knot, a media company that targets brides-to-be and pregnant women, said Monday that Macy's has sold back its 10.7% stake in The Knot for $37.7 million.

The Knot did not give a reason for the repurchase and said it is part of a previously announced $50 million buyback plan.

The sale doesn't affect the companies' advertising and wedding registry agreements: The Knot will continue to direct wedding-minded readers to Macy's and Bloomingdale's registries, and Macy's will keep advertising in The Knot's media properties.

Target is set to report February same-store sales this Thursday and offer the first data point of the new fiscal year in which same-store sales are forecast to increase in the range of 4% to 5%. For February, the company has forecast a low single-digit increase and last week in conjunction with the release of fourth-quarter results confirmed it was on track to meet the low single-digit number.

WOONSOCKET, R.I. — CVS/pharmacy has announced the launch of the 2011 To Your Health program, offering free preventive health screenings at more than 800 events in communities across the country. The program is designed to help Americans determine their risk for chronic diseases and get them on a path to better health.

The program will get underway in Houston on March 5, and continue in Dallas, Los Angeles, Washington, D.C., Atlanta, Philadelphia, Chicago and Miami.

Minneapolis -- Best Buy Co. announced it will free delivery and no interest financing if paid in full within 18 months on all appliance purchases over $429.

Target’s longstanding pricing philosophy of remaining within a few percentage points of Walmart remains intact, according to the most recently monthly pricing survey from Credit Suisse. The firm looks at prices on a basket of goods in Dallas and Chicago each month, and in January it revealed the gap between Walmart and Target had widened to 3.9% from 3.7% in December.

SEATTLE -- Disney Consumer Products has partnered with Nordstrom to launch a new line of children's apparel, accessories and footwear in honor of the 45th anniversary of the "it's a small world" attraction at Disneyland. 

Wayne, N.J. -- A New York Post report on Saturday said that Toys “R” Us is considering an initial public offering in April to raise around $800 million, although a final decision has not been reached.

The retailer shelved IPO plans in 2010; it has not commented on the latest report that IPO talks have resurfaced.

South Bend, Ind. -- Indianapolis-based Kite Realty Group said that McAlister’s Deli will open a 4,551-sq.-ft. location at Notre Dame, in South Bend, Ind.

The new quick-service delicatessen is slated to open this summer.