Social Media

Kohl’s is the latest department store to announce that it will open its doors at 8 p.m. on Thanksgiving Day, as it kicks off its Black Friday event earlier than ever.  

Stores will be open for 28 hours straight, from 8 p.m. Thursday, Nov. 28 through midnight Friday nationwide.

Toys"R"Us has unveiled its 2013 holiday marketing plans, including a new television campaign that positions the store as the go-to destination for toys this holiday season.

The broadcast commercial, which began airing on Sunday, Oct. 20, features a group of children who think they're going on a field trip to "Meet the Trees" and end up at Toys"R"Us instead.

Columbus, Ohio – Big Lots has named Andrew Stein as senior VP, chief customer officer. Prior to Big Lots, Stein was a marketing executive at Kmart, where he served a number of roles leading up to his appointment as chief marketing officer in August 2011. Stein’s appointment is in line with Big Lots’ intent to expand its digital presence.

Target is enlisting Jonna Mendez, a former CIA officer, who will serve as a “Kids’ Gift Detective.” Inspired by her years of CIA experience, Mendez will offer online tips and techniques via a video series at ABullseyeView.com where she works with popular mom bloggers.
 
In addition, Target will offer a dedicated kids’ gifts page on its website and will launch a digital gift catalog in early November.
 

Minneapolis – Target Corp. is enlisting Jonna Mendez, a former CIA officer and mom who will serve as a “Kids’ Gift Detective.” Inspired by her years of CIA experience, Mendez will offer online tips and techniques via a video series at ABullseyeView.com where she works with popular mom bloggers.

In addition, Target will offer a dedicated kids’ gifts page on its website and will launch a digital gift catalog in early November.

Big Lots has appointed former Kmart executive Andrew Stein as the company's SVP and chief customer officer, as the company focuses more intensely on bolstering its digital footprint.

Wayne, N.J. -- Toys “R” Us 2013 holiday marketing plans include  a new TV campaign that will feature a group of real-life children from local New York charities who think they’re going on a field trip, but actually are going to a Toys “R” Us store where they are given free rein.

Featured at the end of each TV commercial and throughout many of the company’s print and online marketing vehicles, is the hashtag, #WishinAccomplished.
 

New York -- With a late Thanksgiving and the shortest holiday shopping season in years, consumers report they are starting their holiday shopping sooner and spending more this year, according to the latest American Express Spending & Saving Tracker research. The report is more optimistic than some other holiday forecasts.