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Packaging

  • Office Depot inspires youth with 'Born This Way' products

    BOCA RATON, Fla. — Office Depot is supporting Lady Gaga's Born This Way Foundation by offering an exclusive line of products designed to empower youth and inspire bravery.

  • Marcus Samuelsson designs cookware exclusive for Macy's

    NEW YORK — Macy’s has partnered with celebrity chef Marcus Samuelsson for an exclusive cookware collaboration with celebrity chef and Macy’s Culinary Council member, Marcus Samuelsson. The “Marcus Samuelsson American Table for Belgique” collection will launch in September 2012, exclusively at Macy’s and on Macys.com.

  • HSN celebrates 35 years with Lisa Hoffman Beauty exclusive

    LOS ANGELES and ST. PETERSBURG, Fla. — Lisa Hoffman Beauty is celebrating HSN's 35 years of innovation by providing their customers with exclusive offers of their fragrance line when it returns to HSN this week. The collection will appear on HSN on July 11 at 6 a.m., 10 a.m., 2 p.m. and 11 p.m.

  • Target, Neiman Marcus design a new kind of partnership

    MINNEAPOLIS and DALLAS — Target and Neiman Marcus have joined forces for a unique partnership that will bring a limited-edition holiday collection to both stores beginning Dec. 1. The collection will also be available online at Target.com and NeimanMarcus.com.

  • Yakult Light to enter market

    TORRANCE, Calif. — Yakult U.S.A. is introducing a probiotic drink to the U.S. market.

    Yakult Light, which has nearly two-thirds less sugar and one-third fewer calories than regular Yakult, contains active probiotic bacteria called Lactobacillus casei strain Shirota. The product also is made with natural sweeteners and natural flavors, and is free of preservatives, gluten and high-fructose corn syrup. Unlike regular Yakult products, Yakult Light will tout blue and white packaging, with the red Yakult logo.

  • Hasbro boldly goes with new Star Trek Kre-O line

    PAWTUCKET, R.I. — Hasbro has introduced a new line of its Kre-O brand construction toys inspired by the upcoming "Star Trek" sequel. The Kre-O Star Trek line, under license from CBS Consumer Products, features a variety of vehicles from the movie along with fun Kreon figures based on iconic Star Trek. The collection will make its debut at Comic-Con on July 11.

  • Coca-Cola celebrates Olympics with latest campaign

    ATLANTA — Coca-Cola is giving fans a chance to get an insider's look at Team USA through its London 2012 Olympic Games campaign.

  • NASCAR sponsors go the extra patriotic mile

    DAYTONA BEACH, Fla. — NASCAR is going patriotic this weekend with many of its sponsors behind products and events designed to honor active servicemen and women, veterans and their families, ahead of the Coke Zero 400 NASCAR Sprint Cup Series race at Daytona International Speedway (DIS).

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