Walmart: New ad ecosystem fills the gaps in consumer insightsWalmart sees unique advantages it can offer brands with its new Walmart Advertising Partners program. Walmart creates omnichannel ad ecosystemWalmart is expanding its in-house advertising offering with a new partner network and enhanced capabilities. Opening stores is a priority of direct-to-consumer brands An overwhelming majority of direct-to-consumer brands report they are profitable, and looking to expand globally. Retail Beat: Ahold, Kroger talk about improved shopper targeting In today’s disrupted environment, targeting the right shoppers with the right messages is crucial — not only for attracting new shoppers but retaining existing ones as well. Saks teams up with entertainment giant for the holidays Saks Fifth Avenue’s Manhattan flagship is getting “frozen” this holiday season — inside and out. Kroger debuts new logo and inclusive branding The Kroger Co. is giving itself a new look. Taylor Swift to promote global online sales extravaganza Survey: Smartphones don’t dampen holiday in-store spirit Consumers will blend the mobile and brick-and-mortar channels this holiday season. eBay puts its money behind ‘holiday chill' eBay is turning a battle against early holiday promotions into a charitable endeavor. Subway taps Michaels Stores exec to oversee North American marketing Subway is naming a veteran executive as chief marketing officer for North America. First Previous 25 26 27 28 29 Next Last
