Displays & Signs

Warrendale, Pa. -- Apparel retailer Rue21 announced the opening of its 500th etc! store, in Franklin Mills, Pa. The etc! format was introduced five years ago to highlight the company's expanded accessories category, and has since been incorporated into all new Rue21 stores and remodels.

The five categories of etc! -- footwear, fragrance/beauty, accessories, jewelry, and the area brand of intimate apparel and sleepwear -- are merchandised together in approximately 1,000 sq. ft. within Rue21 stores and have been important in driving incremental sales.

HOFFMAN ESTATES, Ill. -- Sears announced the launch of new jewelry line from designer Zaven Ghanimian. Beginning today, the Zeghani bt Simon collection will be available for purchase at Sears stores nationwide as well as online at www.Sears.com/zeghani.

Ghanimian is the son of famed jeweler Simon G and trained at his father's jewelry business before designing his solo collection.

Stratham, N.H. -- The Timberland Co. on Friday will open a new store in San Francisco, in San Francisco Centre. Designed to reflect the company's long-standing commitment to sustainability, the 2,300 sq. ft. space is one of the brand's most eco-conscious stores to-date. In a first for Timberland, the sales floor is lit entirely with reduced-wattage LED lighting.

New York City -- Target Corp. was due in court in Canada on Monday in an attempt to win exclusive right to use its name in Canada, the Wall Street Journal reported.

Target is asking the court to impose a preliminary injunction against Canadian retailer Isaac Benitah and his company, Fairweather, which owns 15 stores across Canada called Target Apparel and has a logo similar to that of Target Corp, the report said.

Vienna, Va. -- Golfsmith announced it will open its first metro Washington, D.C., location in Tysons Corner, Va., this June. The new location is part of an aggressive growth strategy for the company.

Golfsmith’s stores offer an interactive experience, and customers are encouraged to test out clubs and gear inside the store before purchasing. They can also use one of the four custom-fitting studios to test drive new clubs. The company also offers free custom club fitting services.

New York City -- Kidlandia, a company that enables children to create such personalized items as maps, kingdoms and family trees, has opened its first in-store boutique at FAO Schwarz in Midtown Manhattan.

NEW YORK –  Kidlandia, a company that enables children to create such personalized items as maps, kingdoms and family trees, has opened its first in-store boutique at FAO Schwarz in Midtown Manhattan.

Mother’s Day may be considered a “Hallmark Holiday,” but that won’t stop consumers from showering mom with gifts on May 8. According to NRF’s 2011 Mother’s Day Consumer Intentions and Actions survey, conducted by BIGresearch, the average person celebrating the holiday is expected to spend $140.73 on gifts, up from $126.90 last year, and a return to 2008 spending levels. Total spending is expected to reach $16.3 billion.