Displays & Signs

BOCA RATON, Fla. – Office Depot has launched the See Jane Work spring collection, featuring stylish organization products and desk accessories, available exclusively at its physical stores and website.

Entrepreneur Holly Bohn-Weiss created the collection, which caters to female customers, because she felt the selection of desk accessories that resonated with her style and personality were limited.

In December, the retailers that increased their page counts were balanced out by those that decreased their page counts. However, of those retailers that did reduce their page counts, only two also reduced the number of inserts distributed by more than 2%. 

Keeping with their November strategy, Walmart continued its aggressive promotions this month, and has shown a significant increase in both drop of flyer and pages per flyer. They showed the highest growth compared to other advertisers in page counts, and the second highest growth in number of flyers.

ST. LOUIS — New brands Budweiser Black Crown and Beck’s Sapphire will make their national television debut with 30-second ad spots which will air during Super Bowl XLVII on Sunday, February 3 on CBS, Anheuser-Busch announced.

By Ken Nische, [email protected]

There are many trends — practical, psychographic and attitudinal — that are incubating during the retail “reboot” that’s taking place in the U.S. economy. This reboot is affecting all types and sizes of retail, brick-and-mortar and online. The key is putting these trends to work for you.

AURORA, Ill. – Peerless-AV, a leading supplier of brackets to mount flat-panel televisions and audio-visual accessories, has appointed Hal Truax as managing director of retail sales.

Truax, a 30-year veteran in the audiovisual industry, will be charged with expanding the company's on-the-shelf presence in the U.S., building on the success of retail placements in global markets.

NEW YORK — Tecate and Tecate Light announced the launch of their national retail program focused on helping U.S. Hispanics 21 and older celebrate their passion for football. The brand equity will place bilingual thematic POS materials with the slogan "A Man Knows How to Choose His Team," cross-merchandise and consumer promotions at off-premise locations across the country between Jan. 1 and Feb. 15, 2013.

Los Gatos, Calif. -- BrightSign that LifeProof has deployed the company’s players in point-of-purchase displays in Best Buy retail stores. LifeProof, a manufacturer of rugged cases for iPhone and iPad, is using 1,600 inline displays in Best Buy’s 800 U.S.-based stores to engage customers and generate sales in the increasingly competitive iOS accessories market.

New York -- Canadian yoga apparel retailer lululemon athletica will open a four-month pop-up location on Third Ave., between 66th and 67th Streets in Manhattan, according to Douglas Elliman's Retail Group.
 
The former site of a Uniqlo pop-up shop, the space is on a block-front shared by Thierry Rabotin, Bare Escentuals, Caché, Canyon Beachwear and Arden B.

The retailer’s flagship, located across the street from the pop-up site, is currently being renovated, and the temporary location will ensure a continued presence.