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Displays & Signs

  • Publix supports March of Dimes with cutout campaign

    MAITLAND, Fla. — Publix Super Markets is supporting the March of Dimees with a new fundraising campaign taking place April 6 through the 27.

    The cutout campaign coincides with March for Babies, the March of Dimes signature event, which occurs on April 27 in most areas. Associates will sell the cutouts at the checkout and ask customers to sign their name or the name of a baby they love, creating an impressive in-store display.

  • J.C. Penney resumes old pricing strategy

    Plano, Texas -- A Tuesday report by Reuters said that embattled J.C. Penney Co. has recently revived its previously abandoned pricing strategy of raising prices on its own brands then discounting them as a way to spike sales and margins.

    Citing an emailed statement by Penney spokeswoman Daphne Avila, Reuters reported that the retailer began changing price tags on merchandise earlier in March and expects to complete the process in April.

  • Herdez expands cooking sauces line, eyes wider distribution to Walmart

    LOS ANGELES — Herdez, maker of Mexican food products and brand of MegaMex Foods announced today it expects expanded distribution to Walmart stores by June, and filling those shelves will be four new Mexican Cooking Sauces currently lining the sauce aisle at Los Angeles-area Albertsons stores.

    The four new sauces include:

  • Change comes in a bottle for Pepsi

    PURCHASE, N.Y. — Pepsi has unveiled a new single-serve bottle, marking its first design update since 1996.  The new bottle will be rolled out in markets nationwide starting in April in 16-ounce and 20-ounce packaging, with full conversion taking a few years. 

  • Barnes & Noble giving away free e-readers

    NEW YORK — Barnes & Noble is giving away a free Nook Simple Touch e-reader, which retails for $79, to any customer who buys its high-definition Nook HD+ tablet between March 24 and March 31.

    The offer is available at all Barnes & Noble stores, Barnes & Noble College Bookstores and online. It also is being offered through other retailers that sell Nook products, including Walmart.com, Target and Best Buy.

  • Golfsmith goes ‘Xtreme’ with new Houston store

    That old expression about everything being bigger in Texas was given more credence today with the grand opening of a 40,000-sq.-ft. Golfsmith superstore in Houston.

    The store, one of 10 planned openings for 2013, is what the company calls its Xtreme format. The new location in the west Houston suburb of Katy gives the company five Houston locations, 13 stores throughout Texas and more than 150 locations nationwide.

  • Hardware chain 'Aces' marketing strategy

    OAK BROOK, Ill. — Ace Hardware has launched a new marketing campaign, Meet the Aces, designed to promote the hardware co-op/retailer’s personal service. 

    The new campaign also reintroduces, for the first time in more than 15 years, the words of Ace’s iconic jingle, “Ace is the place with the helpful hardware man,” but changed slightly (from “man” to “folks”) to reflect all Ace associates.

  • Rite Aid expands Easter assortment

    CAMP HILL, Pa. — Rite Aid has expanded its Easter and spring supplies at its stores in anticipation of the holiday and season, the retail pharmacy chain said Monday.

    The 4,623-store chain said items at its stores included chocolate bunnies, marshmallow Peeps, SweeTarts, Ducks & Bunnies, Cadbury Eggs and other candy brands, as well as baskets and other accessories.

    In addition, the company is selling such gardening supplies as planters, figurines, bird feeders, wind chimes and outdoor fountains and lighting, including solar-powered devices.

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