Digital Marketing

A new advertising campaign looks to educate Congress and other policymakers on the impact high swipe fees have on consumers, small businesses and the U.S. economy.

Lowe’s Companies Inc. is targeting first-time millennial homeowners with an instructional livestream series that includes an e-commerce component.

Shopping center operators continue partnering with providers of buy now, pay later flexible installment payments.

Foot Locker expects its revenue to fall this year as it expects it will no longer be able to sell as many products from its top vendor, Nike.

A new survey indicates that consumers appreciate online food delivery, but are less keen on the fees that go with it.

Authentic Brands Group is adding another brand to its ever-expanding portfolio.

A leading arts and crafts retailer in North America is opening its customer base to targeted third-party ads.

Walmart is providing a range of new services to support parents of infants and toddlers, both online and in-store.

For members of Walmart’s paid subscription loyalty program, late February will have a Black Friday-like feel.

Walmart is partnering with yet another livestream shopping platform.