Cause Marketing/ Community Programs

The seventh installment in the Family Movie Night entertainment initiative between Procter & Gamble and Walmart is set to air this Saturday at 8 p.m. on NBC. The made-for-TV movie, Who is Simon Miller?, is billed as a heart-pounding summer spy drama that tests the limits to which families will fight for each other that will keep the whole family riveted.

Westfield shopping centers and the Westfield Family program have launched a “Give Back to School” community program, in which Westfield will donate $57,500 to the program by offering $2,500 to one school in each of 23 communities. The funds will be used to support such school programs as arts and music, sciences, physical education, libraries and technology resources.

Shoppers also will have the opportunity to help local students by donating new and gently used clothing or backpacks through a local community partnership with their Westfield shopping center.

BENTONVILLE, Ark. — Sam's Club announced that the Y received the most votes in its Giving Made Simple campaign for health-focused nonprofits.

The Y is one of four nonprofits who are benefiting from a Sam's Club total donation of $1.2 million. Each of the nonprofits participating in Giving Made Simple delivers programs that promote nutrition, active lifestyles and health education for all ages, the company reported.

BENTONVILLE, Ark. — Walmart announced that through its Acres for America program it is donating $500,000 to help protect, conserve and restore fragile urban ecosystems in Washington D.C., Chicago, Los Angeles, and New York City. 

SUNBURY, Pa. — Weis Markets answered the growing demand for local seasonal produce with the launch of a new campaign highlighting the contributions of its suppliers.

PITTSBURGH — Dick's Sporting Goods announced that it has created a new program to help combat concussions in youth sports.

SEATTLE  — Recreational Equipment Inc. announced that it plans to give $4.2 million this year to nonprofits across the country that work to preserve and maintain natural spaces through active volunteer programs.

MINNEAPOLIS — Target announced that it has donated $15,000 in monetary support and product to assist with Minot, N.D. flooding relief efforts. The company said its donation will help four Minot schools, including Long Fellow, Perkett, Eric Ramstad and Lincoln. Each school will receive $3,000 to support classroom relocation efforts due to flood damage.                             .