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Cause Marketing/ Community Programs

  • TRU wish list program to help support Make-A-Wish Foundation

    WAYNE, N.J. — Toys"R"Us announced that through Nov. 5, for every wish list created in-store or online it will donate $1 in Toys"R"Us gift card, up to $50,000 to the Make-A-Wish Foundation. In addition, the Toys"R"Us Children's Fund, a public charity affiliated with Toys"R"Us Inc., has provided the Make-A-Wish Foundation with a $275,000 grant.

  • Ann Taylor parent to launch women’s initiative

    New York City -- Ann Inc., parent to Ann Taylor and Loft brands, announced Wednesday it will launch a four-year investment in young women’s leadership.

  • Stop & Shop co-sponsors food benefit outreach program

    NEW YORK — Supermarket chain Stop & Shop will work with Foodshare to sponsor events at its stores in Hartford, Conn., to help qualifying residents access the Supplemental Nutrition Assistance Program benefit.

    About 70% of Connecticut residents who qualify for SNAP, formerly known as the food stamp program, actually receive the benefit, Stop & Shop said. This is because of such issues as language barriers, lack of transportation or lack of knowledge of the program.

  • Kroger raises $1.5 million to support USO

    CINCINNATI — Kroger announced that its annual Honoring Our Heroes fundraising campaign to support the United Service Organizations garnered $1.5 million.

    The funds were raised in partnership with customers and associates through a variety of in-store activities at Kroger stores nationwide, as well as online at HonoringOurHeroes.com. Procter & Gamble and Anheuser Busch also participated in the program and contributed $250,000 each in conjunction with special sales programs in Kroger stores.

  • OfficeMax donates more than $1.7M for teacher supplies

    NAPERVILLE, Ill. — OfficeMax announced that, together with its retail customers, it has donated more than $1.7 million in classroom supplies to teachers nationwide through OfficeMax's annual A Day Made Better classroom surprise events, which help provide economic relief and encourage national support for teachers.

    Wednesday marked the fifth year of the A Day Made Better program, in which OfficeMax associates surprise 1,000 teachers in their classrooms with $1,000 each worth of school supplies – $1 million in sum.

  • Recycle your blues, save some green from AEO

    NEW YORK — American Eagle Outfitters announced that it has teamed up with Cotton Incorporated to launch a denim recycling program at more than 850 American Eagle Outfitters stores and 47 college campuses across the United States.

  • Walmart cooking program has heart

    DALLAS — In an effort to encourage Americans to cook low-cost, heart-healthy meals at home, the charitable arm of Walmart and the American Heart Association have partnered on a new initiative.

    The Simple Cooking with Heart program includes live demonstrations, online how-to videos, tips, recipes and free downloadable "host kits," which encourage people to host in-home parties to practice cooking simple, affordable and healthy meals with family, friends and neighbors, the Walmart Foundation and the American Heart Association said.

  • Supervalu commits $1M to youth sports sponsorship

    EDEN PRAIRIE, Minn. — Supervalu announced that it has committed $1 million to sponsor 1,542 youth sports teams in markets where its Acme, Albertsons, Cub Foods, Farm Fresh, Jewel-Osco and Shaws/Star Market stores operate. 

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