Marketing Tactics

Alibaba event connects U.S. brands to global buyers
Alibaba Group is continuing its efforts to expose U.S. businesses to the Chinese market and beyond.
Analysis: Valentine’s Day Under COVID-19 Will Break Last Year’s Record Sales
Consumer psychology is primed to make Valentine’s Day an even bigger retail event this year than last year, when sales hit an estimated $27.4 billion, representing a 20% year-over-year increase from 2019.

The most wanted Valentine’s Day gift of 2021 is…

Experiences are out. Food is in.
Kohl's Corp. in partnership with Eddie Bauer

Kohl’s Corp. is making a major addition to its active and outdoor apparel assortment.
Target’s newest billion dollar brand is…

Target Corp. has notched its tenth billion dollar private brand and this one is only a year old.
Neighborhood center changes hands near Eastmark MPC in Arizona

A Southern California investor paid $12.5 million for an 83,743-sq.-ft. Basha’s-anchored neighborhood center in Mesa, Ariz., near the Eastmark master-planned community.
Ulta Beauty to double Black-owned brands as part of $25 million diversity push

Ulta Beauty unveiled a $25 million diversity and inclusion initiative and brought on a popular celebrity activist and entrepreneur to serve as its diversity and inclusion advisor.
NRF: 2020 holiday season was one for the record books

Record holiday season retail sales during the last two months of 2020 reflected the recovering economy but also got a boost from consumer emotions after a stressful year.
PREIT introduces self-storage at Maryland mall

PREIT, which quickly exited Chapter 11 and got back to the business of reshaping its mall portfolio, has executed a lease for a self-storage facility at the Mall at Prince George’s in Hyattsville, Md.
Survey: Consumers expect health and safety to remain priority for retailers

Retailers hoping they could ease or eliminate in-store COVID-19 mitigation efforts in the event of widespread vaccinations may need to change plans.

Alibaba event connects U.S. brands to global buyers

Analysis: Valentine’s Day Under COVID-19 Will Break Last Year’s Record Sales

The most wanted Valentine’s Day gift of 2021 is…

Kohl's Corp. in partnership with Eddie Bauer

Target’s newest billion dollar brand is…

Neighborhood center changes hands near Eastmark MPC in Arizona

Ulta Beauty to double Black-owned brands as part of $25 million diversity push

NRF: 2020 holiday season was one for the record books

PREIT introduces self-storage at Maryland mall

Survey: Consumers expect health and safety to remain priority for retailers