Marketing Tactics

Walmart is offering content creators a one-stop portal for earning commissions on its products.

The Home Depot Inc. is connecting skilled tradespeople to hiring trades professionals in the construction and home improvement industries.

Target Corp. is off to a merry start for the holiday season, according to new third-party analysis of its recent Deal Days sales event.

Pyramid Management Corp. CEO Stephen J.Congel says visitors must be able to discover something new at his malls every time they visit.

“Bloomie's is a new take on Bloomingdale's,” says the department store chain’s CEO Tony Spring—and now Chicagoland is ready to take it in.

Data conflicts over just how much holiday shopping took place during the recent Amazon Prime Early Access Sale promotion.

Chipotle Mexican Grill is turning to the hottest new Gen Z social network, brick-and-mortar stores, and CashApp with its Halloween promotion.

Shein has launched a resale program that puts a good deal of responsibility in the hands of customers.