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Marketing Tactics

  • Home Depot, Habitat for Humanity partner to renovate homes of military vets

    ATLANTA — Home Depot announced that it has teamed up with Habitat for Humanity International for a new joint program, Repair Corps, to remodel and renovate the homes of U.S. military veterans. With $1.5 million in funding from The Home Depot Foundation, volunteer assistance from Team Depot, The Home Depot's associate-led volunteer force, and technical assistance from Habitat for Humanity International, the goal of Repair Corps is to provide Habitat affiliates across the country with the resources to repair the homes of nearly 100 veterans and their families.

  • Dick’s Sporting Goods opening stores in New York and Georgia

    Pittsburgh -- Dick’s Sporting Goods announced it is opening two stores this week, in Yonkers, N.Y., and Norcross, Ga.

    The Yonkers location will be the retailer's 32nd store in the state of New York and their 458th nationwide. The Norcross location will be the retailer's fifteenth store in the state of Georgia and their 459th nationwide.

     

  • Target.com cracks comScore top 50

    Target’s website was among the 50 most heavily trafficked U.S. web properties during August, according to comScore Media Metrix. The online measurement service showed Target.com with 26.5 million unique visitors for the month, which earned it the 46th position on the list.

  • Yigal Azrouel to open first freestanding store in Soho

    New York City -- Apparel designer Yigal Azrouel will open its first freestanding store, for its Cut25 lower-priced, younger collection, in the Soho South area of Manhattan.

    Prudential Douglas Elliman’s Retail Group arranged a lease at 129 Grand Street, between Broadway and Crosby Street, for the new store. The opening date hasn’t yet been announced.

     

  • Nielsen’s Holiday Shopping Sales Survey advises retailers to market early

    Schaumburg, Ill. -- Online, club, dollar, toy and consumer electronics retailers, as well as categories such as gift cards, technology, vacations and toys, will all perform well this season, according to Nielsen’s fourth-annual Holiday Shopping Sales Survey.

    Across all income levels, only 5% of U.S. households plan to spend more this year, with affluent households (those earning $100,000 or more) leading the way.

  • Whirlpool named to Dow Jones Sustainability Index

    BENTON HARBOR, Mich. — Whirlpool announced it has been named to the 2011/2012 Dow Jones Sustainability Index (DJSI) for the seventh consecutive year. In 2011, the company's centennial year, Whirlpool was named to both the World and North America lists. The DJSI tracks the financial performance of the leading sustainability-driven companies worldwide.

  • Bay Area Family Fitness Centers to open in San Jose, Calif.

    Walnut Creek, Calif. -- Grubb & Ellis Co. said that Bay Area Family Fitness Centers has leased 38,133 sq. ft. of retail space at Gould Shopping Center, in San Jose, Calif.

    The space will serve as the second location for the company, which markets affordable fitness. It is expected to open by year-end.
     

  • Target’s Missoni ‘Mayhem’

    The fashion blogosphere have been overrun with complaints about how Target botched the launch of its latest and exclusive limited-time collection, Missoni for Target. And shoppers across the nation have taken to Facebook, Twitter and other sites to share their frustrations. The folks who seem to be the most put-out are those that ordered goods online. After experiencing long delays and going through any number of hurdles before they were even able to place an order, many are now being told that their orders will be delayed or, even worse, cancelled.

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