Marketing Tactics

Boise, ID. -- Albertson’s LLC’s has appointed technology and social marketing expert Karl Meinhardt as VP social & digital marketing.

BOISE, Idaho — Albertsons LLC is sharpening its focus on social media and digital marketing with the creation of a new social and digital marketing team that will be led by technology and social marketing expert Karl Meinhardt.

By Juli Spottiswood, [email protected]

New York -- Hudson + Broad, a New York City-based visual merchandising firm, is suing J.C. Penney Co. for $40 million. H+B is seeking $20 million in compensatory damages and an additional $20 million in punitive damages.

Bentonville, Ark. -- Walmart announced that its Acres for America program is conserving an additional 300 acres of land to protect and restore wildlife habitats in the heart of U.S. cities, including Bridgeport, Chicago, Portland, San Diego, and Washington, D.C.

BENTONVILLE, Ark. — Walmart is working hard to improve its image with its latest announcement that its Acres for America program is conserving an additional 300 acres of land to protect and restore wildlife habitats in the heart of U.S. cities, including Bridgeport, Chicago, Portland, San Diego, and Washington, D.C.

Malibu, Calif. -- Southern California lifestyle center Malibu Country Mart welcomed Kolletti Bambini, a boutique specializing in designer clothing and accessories for children and infants.

The 630-sq.-ft. boutique opened on April 20.
 
Malibu County Mart features 90,000 sq. ft. of high-end retail, dining and services housed in an eclectic mix of architectural styles including Mediterranean, modern and rustic influences. 
 

BENTONVILLE, Ark. — Walmart is giving fans of Marvel's "The Avengers" exclusive access to the Super Hero Augmented Reality (AR) game featuring their favorite Avengers, including Iron Man, Thor, Captain America, The Hulk, Hawkeye and Black Widow. This new "Super Hero AR" app is available now for download at the iTunes App Store and Android Market.