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Marketing Tactics

  • Macy’s steps up footwear game with Finish Line

    More than 450 Macy’s stores will feature branded Finish Line footwear departments as the department store retailer and athletic footwear chain have entered into an exclusive agreement.

    The deal addresses a major merchandising deficiency for Macy’s as department store retailers are not generally viewed as a destination for athletic footwear. The deal also accelerates growth for Finish Line which currently operates 638 predominantly mall-based U.S. stores compared to Macy’s approximately 840 locations.

  • Sears to offer Jackson Hewitt tax prep

    HOFFMAN ESTATES, Ill. — Sears customers can now engage the services of Jackson Hewitt for tax preparation for the 2013 season.

  • First Look: Build-A-Bear Workshop’s New Store Concept

    Build-A-Bear Workshop has gone high-tech. The company has debuted a new store design that combines its signature hands-on bear-making experience with innovative technology that’s right in line with today’s digitally savvy kids. The new format, which premiered in Build-A-Bear Workshop’s renovated location at West County Center, St. Louis, also provides more interactive options to keep shoppers coming back.

  • Spoiler alert: Walmart’s prices lowest to varying degrees

    Pricing studies conducted this week by Wall Street analysts yielded familiar results.

    Deutsche Bank analyst Charles Grom and Citigroup analyst Deb Weinswig issued reports this week comparing Walmart’s prices to dollar stores and conventional supermarkets and Target.

  • Macy’s to open 450 in-store Finish Line shops

    Cincinnati -- Macy's Inc. announced on Friday that Finish Line Inc. would be the department store retailer’s exclusive athletic footwear partner, opening in-store shops in more than 450 Macy’s stores nationwide. The merchandise will also be available online at macys.com.

    Under the agreement, Finish Line will be Macy’s exclusive partner for men’s, women’s and kids athletic footwear and Macy’s will be the exclusive host for Finish Line-branded in-store shops.

  • Another retailer achieves a major milestone

    During a year that saw Dollar General open its 10,000th store and AutoZone opens its 5,000th store, rent-to-own retailer Aaron’s has opened its 2,000th location.

    The Atlanta-based retailer specializing in the sales and lease ownership of residential furniture, consumer electronics, home appliances and accessories, designated a store in the Bronx, New York as its 2,000th location.

  • Fear not, Halloween sales won’t be scary

    The outlook for Christmas spending is decent and Halloween is supposed to be pretty good too.

  • Get a flu shot, save on groceries at Safeway

    PLEASANTON, Calif. — Safeway on Thursday announced the availability of flu shots on a walk-in basis at all Safeway pharmacy locations.

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