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Industry Issues

  • PwC: Ten Trends Expected to Drive the Holiday Shopping Season

    1. Holiday spending: Is the glass half full or half empty?
    Consumers are cautiously optimistic this holiday season with 53% indicating they will likely spend about the same as last year and 32% indicating they will likely spend more than last year.

    Of all age groups, young millennials – aged 18 to 24 – indicated they are the most optimistic.

    2. Income levels drive survivalists and selectionists

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