Events

PITTSBURGH — GNC Holdings on Wednesday announced that Jenn Brown, two-time Emmy Award-winning sports journalist, has joined the GNC LiveWell team as its newest brand ambassador.

WASHINGTON — Halloween will be a popular holiday this year, according to the National Retail Federation, as more consumers this year are expected to partake in traditional festivities. 

Washington, D.C. -- Halloween celebrations will be booming this year as more people than ever are expected to partake in traditional festivities. According to NRF’s 2011 Halloween Consumer Intentions and Actions Survey conducted by BIGresearch, seven in 10 Americans (68.6%) plan to celebrate Halloween, up from 63.8% last year and the most in NRF’s 10-year survey history.

MATTHEWS, N.C. — Family Dollar Stores announced Wednesday that it plans to open 450 to 500 new stores in fiscal 2012, a 50% jump compared with the number of openings in fiscal 2011, and will renovate, relocate or expand over 1,000 locations. The discounter also reported that its fiscal fourth-quarter net income rose 8%.

“In fiscal 2012, we intend to accelerate investments to drive sales and profitability,” said Howard Levine, chairman and CEO.

Berlin -- 360buy.com was named the Pure Play Etailer of the Year at the Oracle World Retail Awards, which took place during the annual World Retail Congress in Berlin.

Operated by Jing Dong Mall, China’s largest online retailer, 360buy.com provides customers with home appliances, digital devices, computers, household items, clothing and accessories, baby products, books, and food, plus 11 other large product categories, including more than 10,000 brand names and 800,000 SKUs.

Morrisville, N.C. -- Macy’s and  J.C. Penney Co. rank as the nation’s top “local” advertisers, according to a new report from RSR Research. The study, “The Local Approach: The State of Localized Advertising in Retail,” finds most major retailers are missing huge opportunities to drive store traffic through localized digital advertising campaigns.

Covington, La. -- Stirling Properties said Monday that River Chase Shopping Center Phase Two, which broke ground in August, has added eight new national tenants that will bring 85,000 sq. ft. of retail space to River Chase as part of an expansion to the development’s existing shopping center. All stores are expected to open spring 2012.

WESTBOROUGH, Mass. —  BJ's Wholesale Club announced that it is partnering with 13 of the country's leading cancer centers to host picnic luncheons to educate guests about breast cancer. This is the sixth year BJ's is hosting these "Pink Picnic" events, which will feature a doctor or specialist from a partner hospital and an inspirational speaker, who will share her experience with the disease, the company reported.