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Pepsi, Beyonce put fans on Super Bowl field
Beyonce and Pepsi are reaching out to football fans to participate in a unique crowdsourcing initiative for this year’s Super Bowl halftime show.
Super Bowl XLVII is scheduled for February 3 in New Orleans and Beyonce is the featured entertainer for the Pepsi sponsored half time show. What’s different about this year’s event is the beverage brand and entertainer have issued an open call for fans to submit a poses that will be used in an opening video that welcomes Beyonce to the stage.
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Report: U.K. holiday shopping outpaces last year
London -- A report released Thursday by the International Council of Shopping Centers and Path Intelligence showed that U.K. consumers stepped up their pace of holiday shopping over the week ended Dec. 23.
The Path Index—which melds shopping-center footfall and the time spent per visitor into a shopper-hours index—rose by 7.9% from the prior week to its highest reading of 2012 at 151.3 (January 8, 2012 = 100) for the period ending Sunday, Dec. 23.