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Athleta translates race sponsorship into foot traffic
Fitness and lifestyle brand Athleta is sponsoring this year's Esprit de She 5K and 10K races, designed exclusively for women, to be held Thursday, June 27, at the Koka Booth Amphitheatre in Cary, N.C., just 15 minutes from downtown Raleigh.
Athleta's mission to "celebrate and inspire women athletes of all levels" while outfitting them with apparel geared toward athletic pursuits that include yoga, Pilates, running, swimming and biking, is in line with the Esprit de She event.
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Dollar Tree names Philbin president
Chesapeake, Va. – Dollar Tree has promoted former COO Gary Philbin to the new position of president and COO. Philbin, who has served as COO of Dollar Tree since 2007, spent 30 years in various merchandising and operations executive positions in the grocery vertical before joining Dollar Tree as SVP of Stores in 2001.