-
Tiffany creates new exec position for Coach veteran
Tiffany & Co has appointed Reed Krakoff to the newly created position of chief artistic officer. Krakoff, who previous worked with Tiffany on the re-launch of its gifts, home and accessories collections, will join the company on Feb. 1. He will direct design for Tiffany & Co. brand jewelry and luxury accessories, and also lead the brand’s artistic and design vision with respect to stores, e-commerce, marketing and advertising. -
Macerich installs a mobile promo platform for retailers
Macerich is offering retailers a promotional connection to smartphone shoppers at 22 of its properties. Shoppers will be able to access the StepsAway app via mall Wi-Fi and search for products by category or individual retailer. Macerich tenants can create and deliver promotional offers through a cloud-based platform installed at the company’s headquarters.

