Corporate Governance

Turning big data, social media challenges into growth opportunities

As 2017 gets underway, digital disruption continues to drive — and transform — the industry.

Besides creating a more consumer-centric, web-enabled shopping experience, digital innovations — from the Internet of Things to mobility to social media — are altering retail operations. They are also generating new challenges that retailers are unaccustomed to, or worse, still unprepared for.

Finance chiefs play expanded role in managing the retail transformation

With the retail environment undergoing the most complex changes in our generation, the sustainability of the current retail economic model is in question.

Historically, retail CFOs, as the principal financial officers, were primarily responsible for more traditional finance, treasury, regulatory, information delivery and related functions.

The past year brought with it a changing of the guard, as many companies named new leaders to steer their ships in a transformed marketplace. Here are six newly arrived — or soon to arrive — CEOs to keep an eye on in 2017:

Jeff Gennette, Macy’s: A 33-year company veteran who came up through the ranks, Gennette takes the reins from longtime CEO Terry Lundgren in the first quarter of this year.

New Yorkers will have a new way to browse Amazon’s best-selling book titles — in a physical store.   Later this year, the retail giant will open a book store in Manhattan’s Shops at Columbus Circle, in the Time Warner Center, according to ReCode.  

A new acquisition gives Walmart an even stronger foothold in the world of e-commerce.   Jet.com, which was purchased by Walmart in September for approximately $3 billion, has acquired online footwear retailer ShoeBuy for approximately $70 million. The purchase expands Jet.com’s footwear offerings, and gives Walmart more firepower in its battle against Amazon, which owns ShoeBuy’s main competitor, Zappos.   The deal closed on Dec. 30.  

GNC hit the reset button on December 28, 2016, closing its 4,464 U.S. owned and franchised stores for the day as it rolled out a simplified pricing strategy with items priced the same across all channels, a new app, a new rewards program and installed new POS terminals.    Field Agent, a consulting firm that conducts on-location auditing and research, recently sent “agents” to 52 stores to check out the changes. In some good news for struggling GNC, the reviews were mostly positive.     

The partnership between the U.S. Postal Service and Staples has come to an end.   The program started as a pilot in late 2013 and was eventually expanded to about 500 Staples locations. It effectively placed mini post-offices in the chain’s stores, with Staples’s non-union employees providing some of the same services that the Postal Service’s union employees performed.      

The chief technology officer of Nordstrom is leaving the company after less than a year on the job.      Kumar Srinivasan is leaving the upscale department store company effective Friday, Jan. 7, to return to India, GeekWire reported.    Srinivasan, who joined Nordstrom in March, after serving as the co-founder and CEO of software company Evocalize. Prior to that, he was the former general manager at Amazon Payments Merchant Solutions unit   

A few familiar retail names are reportedly in discussions to buy American Apparel.    Amazon and Forever 21 are among the companies in talks with the bankrupt manufacturing and retail company and its advisors about submitting offers ahead of a deadline on Friday, Reuters reported.  

CBL announced that it has a replacement anchor lined up for the Macy’s store closing at its Layton Hills Mall in Utah, one of 63 Macy’s locations slated to be shuttered this spring. One other Utah Macy’s is scheduled to close at Cottonwood Mall in Salt Lake City.