Strategy

The Limited has entered the fast-growing value retail sector.

Moving under the radar, The Limited has quietly debuted a new store concept, called Backroom at the Limited, in six malls across the nation.

The format offers a mix of work-to-weekend apparel, jewelry and accessories, with the merchandise made exclusively for the Backroom as well as the Limited’s outlet stores.

It’s a shame (or maybe a good thing) Hemingway and Bukowski did not live in an age where a vast assortment of alcohol is available a click away.

Omnichannel beer/wine/liquor delivery service Drizly is launching a new service that provides digital drinkers with a product selection far beyond the scope of local stores. Currently available in Boston and Washington, D.C., Drizly Connect lets users shop across tens of thousands of beer, wine and spirits products for next-day delivery orders.

The employees who once greeted shoppers with a friendly “Welcome to Walmart” are making a comeback.

Walmart is reviving and updating its door-greeter program in an effort to improve customer service and also deter shoplifting.

The greeters were the invention of company founder Sam Walton, who saw them as a way to put a friendly face on the chain’s large stores. But in recent years, most of the employees who served as greeters were moved to other parts of the store.

Slow traffic at its California stores proved a drag for Costco Wholesale Corp. in April.

The retailer reported flat same-store sales in April, below analysts’ estimates of a 1.2% increase.

Total sales in April rose 3% to $8.98 billion, helped by strength in Canada.

Excluding gasoline-price fluctuations and currency exchange rates, U.S. same-store sales rose 2%, below estimates for growth of 3.4%. Same-store sales in Canada increased 2% overall and 7% when excluding gas prices and currency.

In a not unexpected move, Fairway Group Holding Corp., operator of the Fairway Market supermarket chain, filed for Chapter 11 bankruptcy protection.

The company filed a “prepackaged” bankruptcy restructuring under which its lenders agreed to exchange existing debt for new equity and debt in a reorganized company. Supporting lenders agreed to vote in favor of the plan and exchange their loans for common equity and $84 million of debt of the reorganized company.

In a move rumored for weeks, Aéropostale on Wednesday filed for Chapter 11 bankruptcy protection.

The struggling teen apparel retailer said it would close 113 stores in the United States and all 41 of its stores in Canada. Store closing sales in the United States will begin this weekend (May 7-8), and in Canada during the week of May 9.

David’s Bridal is expanding south of the border.

The bridal and special occasion retailer is partnering with Diltex, a leading manufacturer and retailer of intimate apparel in Mexico, to open its first franchise location, in Mexico City.

The store is expected to open by the end of 2016 with additional franchise locations planned to open over the next five years across the country.