Marketing

Kenneth Cole Productions Inc. has appointed an apparel industry veteran as CEO.

Marc Schneider will assume responsibility for the company's retail, outlet, e-commerce, international, licensing and wholesale businesses. He takes over from founder Kenneth Cole, who has served as interim CEO since February 2011.

Rite Aid is hoping to unleash a torrent of new product innovation by tapping into the minds of the shoppers who walk store aisles wondering, "Wouldn't it be nice if they had ..."

The retailer has announced the launch of its first-ever Innovation Challenge, a nationwide search for original product ideas that will improve the health and well-being of Rite Aid customers.

Walmart CEO Doug McMillon talks about changes at Walmart.

Brentwood, Texas -- Tractor Supply Company will open its 1,400th store, in Eunice, Louisiana, on Feb. 21. The location is one 110 to 115 new stores the retailer plans to open this year.

"We are thrilled to be celebrating another milestone in Tractor Supply's growth story, with the opening of our 1,400thstore," said president and CEO Greg Sandfort. "We believe there is still tremendous expansion potential ahead, and we are excited for the opportunity to serve the rural lifestyle in new markets."

Scottsdale, Ariz. -- Amazing Lash Studio, a fast-growing franchisor of eyelash extension studios is starting 2015 by welcoming new regional developer partners who will open nearly 100 studios in Nevada, Utah, Idaho, Illinois, New Jersey and New York. This nearly doubles the coverage of the Amazing Lash Studio brand to 15 states across the country.

Franchise veterans Ren and Michelle Waters have partnered with Terry and Leslie Rock to develop 20 studios in the Nevada, Utah and Idaho regions for Amazing Lash Studio.

Minneapolis – Target Corp. is reportedly localizing the assortments at its smaller-footprint Target Express stores to a high degree.  The Minneapolis-St. Paul Star Tribune reported that since opening its first Target Express in the Dinkytown neighborhood of Minnesota in summer 2014, the discounter has carefully considered local customer demographics when stocking shelves.

Canton, Mass. – Dunkin’ Donuts is growing its presence in the Hoosier state. The company has signed multi-unit store development agreements with two existing franchise groups to develop 46 restaurants in Indiana during the next several years.  

Express Inc. is turning to Kate Upton again as an integral part of the company’s turnaround strategy.

The retailer, which has seen stunted growth in recent years, hired the trendy supermodel last fall, the company's first time featuring a celebrity in an ad campaign in over a decade. Now Upton is back for spring promotions.

Target Corp. is reportedly localizing the assortments at its smaller-footprint Target Express stores to a high degree.

The Minneapolis-St. Paul Star Tribune reported that since opening its first Target Express in the Dinkytown neighborhood of Minnesota in summer 2014, the discounter has carefully considered local customer demographics when stocking shelves.

Tractor Supply Company is marching ahead with plans for growth in 2015 by opening its 1,400th store.

The Eunice, La., location is scheduled to hold its grand opening celebration on Feb. 21, moving the retailer well past its Dec. 27 reading of 1,382 stores.