Marketing

Photo: Steve Bratspies

Ross Dress for Less will open a new store in West Pembroke Pines, Florida, on Oct. 10.

The 26,000-sq.-ft. store is located in Westfork Plaza.

With this new location, Ross will operate 153 stores in Florida. The opening is part of the retailer’s 2015 expansion program, totaling approximately 70 new locations during the year.

Aeropostale believes its brand is strong enough that shoppers at other retail outlets will want to buy licensed products bearing its name.

The teen specialty retailer and operator of roughly 800 stores signed a domestic licensing agreement for home textiles with Himatsingka America. Terms of the deal call for Himatsingka to design, manufacture and distribute bedding and bath linens using the Aeropostale label for department stores, big-box retailers and wholesale channels across North America.

An executive who played a key role in helping Publix deliver on its “where shopping is a pleasure” brand promise has stepped down after nearly half a century with one of the nation’s best supermarket operators.

David Bridges, VP of fresh product business development at Publix will retire effective Jan. 1, 2016 and his role will be filled by Chris Litz who currently serves as a regional director of Publix Atlanta Division.

The same day that TJX announced the retirement of its CEO, Ascena Retail Group named a new executive to lead its recently acquired Ann Inc. division.
 

Saks Fifth Avenue is expanding further into the specialty store business.

The retailer announced plans to open a 21,000-sq.-ft. store devoted to jewelry and contemporary women’s ready-to-wear in Greenwich, Connecticut. Earlier this year, Saks announced plans to open a standalone shoe store concept, 10022-Shoe, also in Greenwich.

Saks already operates a women’s-only store in Greenwich, which it opened in 1997.

All three of the Saks stores will be in walking distance of one another.

Teen apparel and footwear retailer Tilly's has tapped an executive who previously led the company to fill the shoes of Daniel Griesemer who stepped down as president, CEO and a member of the board effective Oct. 7.

Retailers constantly experiment to serve customer needs in new ways and HSN has taken that concept to a new level with an initiative involving Ford.
 
Through the end of October, HSN and Ford Motor Company are offering a “preferred price event” based on the core value proposition of a prenegotiated price on a wide range of the automaker’s models.